Holly W. Samuelson, DDes
THE ASK
Develop a personal brand identity and website for Holly Samuelson, a professor, researcher, and thought leader in sustainable building practices. The project aimed to create a professional and engaging platform that highlights Holly’s academic achievements, research focus, and unique perspective, while being intuitive and visually cohesive.
THE RESPONSE
We designed a sophisticated and approachable visual identity that reflects Holly Samuelson’s expertise and thoughtfulness in her field. The branding features clean typography, subtle motion effects, and a serene colour palette, echoing her focus on sustainability and innovation.
The website integrates these branding elements into an intuitive user experience, enabling visitors to explore Holly’s research, publications, and teaching with ease. Custom layouts ensure her work is showcased effectively, while the design prioritizes accessibility and functionality. Built with Wix Studio, the site features seamless responsiveness across devices, highlighting Samuelson’s expertise engagingly and professionally.
IMPACT
Delivered a professional and cohesive personal brand identity, enhancing Samuelson’s academic and professional presence.
Designed and developed a visually engaging, accessible website that highlights Samuelson’s research and teaching expertise.
Provided a digital platform that positions Holly Samuelson as a thought leader in sustainable building practices.
CREDITS
Brand Identity Design: Atelier Oluwatosin
Web Design: Atelier Oluwatosin
Atelier Oluwatosin Team: Tosin O Hoskins, Anjay Seabrook